Rick Santorum’s Campaign released the first of a new series of ads called “Obamaville,” that depicts his opinion of the nation’s outcome with four more years of President Obama . The ad, taking a rich cinematic take much like Obamas “The Road We’ve Travelled” will be comprised of eight episodes that will continue through the rest of Santorum’s campaign. The ads are dark, desolate, and implies that we will be in absolute doomsday if we re-elect Obama. If you take note at the 39 second mark, you will notice how the ad draws a parallel of Obama and Iranian leader Ahmadinejad; a very sensitive parallel that could be interpreted as another conservative attempt to link Obama to terrorist relationships.
The ads have a great visual element, but not once in the ads do we see what “Santorumville” would bring the nation. I think that ads should focus on the strengths of the candidate and not an overly-dramatic focus on their opponents. If Santorum wants to make it to see all eight of his ads, he should change the name and paint the nation a positive, promising visual of what US looks like under his leadership. Not sure if thats even possible, but he definitely doesn’t want the Obama campaign make a “Santorumville” ad as negative and as dark as the one Santorum created.
Can you imagine the dark depiction someone could create around Santorum’s pro-life, anti-gay platform? Be sure to check the video; Santorum doesn’t look like his campaign will be around long enough to get to episode 8 of “Obamaville.”